Musical "Bat out of Hell" - Rock stars within reach

Together with Ereignishaus Köln, Stage Entertainment organised a promotional tour for the musical BAT OUT OF HELL. At five locations in the Ruhr region, the cast from London's West End heated up the audience with the hits of rock legend Meat Loaf despite hellish temperatures to announce the premiere of the rock spectacle on 8 November 2018 at the Stage Metronom Theater Oberhausen.

The challenge

Announcement tour at five locations in the Ruhr area for the premiere of a new musical with the hits of rock legend Meat Loaf at the Metronom Theatre in Oberhausen
Stable stage for dance and vocal performances as well as appropriate light and sound technology

The solution

The eye-catching first class promotion truck in US design with its 2 m high Rolls Royce radiator grille was branded with the logo of "Bat out of Hell" in an absolutely eye-catching way.
The stage - equipped with the original light and sound technology - offered the performers from London the perfect platform for the show interludes
Escorted by Harley Davidson bikers, the truck cruised through the Ruhr region to the event locations and was THE eye-catcher on the motorways and in the cities.