Barmenia - Simply more in it

Barmenia Versicherung presented the new "eGewerbeversicherungen" (e-business insurance) at a Germany-wide roadshow in two months. Under the motto "Simply more in it", the most important facts about the new product were conveyed to the training participants in our double-extension show vehicle.

The challenge

Training employees on new insurance products without much loss of working time
Simultaneously address the general public and potential customers
Reduction in training costs

The solution

Mobile training room that travels directly to the branches (no travel costs for employees, no loss of working time due to travel)
External registration counter, which also serves to advise the walking public